While men’s bags have been a well-known product category at Porsche Design for many years the first lady’s handbag was a design challenge for the Studio. The question was how to design a feminine bag that carries the DNA of the brand.
The result was an classic format with a functional twist in the handle which gave the bag its name: Twin Bag
Held in place by magnets, the handles can be short or long without compromising the design of the bag. In the meantime it has become one of Porsche Design’s best selling products.
FactsPorsche DesignHandbagTwinBag2012Red Dot Award Product Design 2013 "honourable mention"