The development of the all new Veltins beer crate took two years. Veltins was looking for a strong brand statement that stands out from the competition and transports the brand DNA of Veltins.
It was going to be the biggest single product investment in the company’s history.
Porsche Design Studio created a new and unique design for Veltins which involved a novel 3-component production method.
Veltins Beer Crate